The Term Encomienda Refers to

question 42

Multiple Choice

The term encomienda refers to

• A)a Spanish system devised to collect tribute from natives and to use their labor.
• B)Spanish officials who supervised local industries.
• C)taxes levied on the colonists by the Spanish government.
• D)special Jesuit missionaries assigned to posts in the New World.
• E)mission schools set up to educate the Indians.

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Definitions:

Reference Price

The price against which buyers compare the actual selling price of the product and that facilitates their evaluation process.

Strategy

A comprehensive plan or set of actions designed by an individual or organization to achieve specific long-term goals.

Market Share

The percentage of an industry's sales that a particular company controls, indicating its competitiveness in the market.

Sales Orientation

A company objective based on the belief that increasing sales will help the firm more than will increasing profits.