Examlex
What attitudes and actions sparked the Cold War? Was one of the superpowers more responsible for its start than the other? Why or why not?
Peripheral Route
An aspect of the elaboration likelihood model suggesting that attitudes can change in response to cues that are peripheral to the content of the message, such as the source's attractiveness or credibility.
Persuasive Message
A type of communication aimed at influencing the attitudes, beliefs, or behaviors of others through argument, reasoning, or appeal.
Socioeconomic Status
A measure of an individual's or family's economic and social position in relation to others, based on income, education, and occupation.
Low Opinion
A negative judgment or assessment about someone or something.
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