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Susan crashes her bike into a car. While checking for damages, the car's driver notices a dent and a few scratches on the car. There is no other damage to the car or the driver. However, the driver wants to file a lawsuit against Susan for her reckless riding and the damage it has caused to his car. In this scenario, Susan will most likely be subjected to _____.
Actual Need
The genuine requirement or necessity for a product or service based on a customer's specific situation or problem.
Key-Account Sellers
Sales representatives who focus on establishing and maintaining partnership relationships with a small set of three to five named accounts.
Important Accounts
Key customers or clients that contribute significantly to a company's revenue, requiring customized service and attention.
Overcoming Objections
A sales technique used to address and mitigate concerns or hesitations voiced by a potential customer, converting doubts into selling points.
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