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Innovation is a major small business advantage.
Prospects
Prospects are individuals or entities that have been identified as having the potential to become customers, based on their needs and the solutions a business offers.
Salespeople
Professionals who sell products or services with the aim of meeting customer needs and achieving sales targets.
Products
Items or services offered for sale, including physical goods, digital items, and services.
POP
Point of Purchase, referring to the location and timing where a retail transaction is completed.
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