To Find Out Whether It Really Is "The Thought That

question 423

Multiple Choice

To find out whether it really is "the thought that counts" when giving a gift, Gino and Flynn asked gift recipients to rate how much they would appreciate getting a gift they requested as opposed to one chosen by the gift giver. According to the empirical evidence gathered, these researchers found that the

• A)recipients were more appreciative of a requested gift.
• B)recipients were more appreciative of an unrequested gift.
• C)recipients were equally appreciative of the gift whether requested or unrequested.
• D)gift givers believed that recipients would be significantly more likely to appreciate a requested gift.

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Definitions:

SPIN Selling

A sales technique that stands for Situation, Problem, Implication, Need-Payoff, focusing on asking questions to understand customer needs and offering solutions that directly address those needs.

Problem Questions

Inquiries designed to identify or clarify issues and challenges within a particular context.

Critical Link

A crucial connection or point within a network, system, or process that significantly influences outcomes or functionality.

Social Selling

The use of online, mobile, and social media to engage customers, build strong customer relationships, and increase sales.