Gino and Flynn Wanted to Find Out Whether People Prefer

question 204

Multiple Choice

Gino and Flynn wanted to find out whether people prefer to receive a requested gift, an unrequested gift, or money as a gift. According to the empirical evidence gathered, these researchers found that the gift recipients

• A)preferred a requested gift.
• B)preferred an unrequested gift.
• C)preferred money as a gift.
• D)showed an equal preference for all three types of gifts.

---

Definitions:

Emotional Customers

Consumers who base their purchasing decisions primarily on their emotions or feelings towards a product, brand, or experience.

Flight Cancellation Desks

Facilities or counters at airports where travelers can get assistance and make alternative arrangements when their flights are cancelled.

Listen

The act of giving attention to sound or actions in a way that gains the full meaning of what is being said or observed.

Zone of Tolerance

The range within which customers are willing to accept variations in service delivery and still be satisfied with the service performance.