When We Rate Words or Concepts on Dimensions, Such as Good\bad

question 214

Multiple Choice

When we rate words or concepts on dimensions, such as good\bad, strong\weak, and active\passive, we are measuring the connotative meaning of the words or concepts by using which approach?

• A)random search strategy
• B)semantic differential
• C)phonemic differential
• D)cross-stimulation effect

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Definitions:

Restricted Network

A limited or closed communication system where access or membership is controlled or confined to specific users or groups.

Willingness to Pay

The maximum amount an individual is prepared to spend on a good or service, reflecting the value they place on it.

Quantity Demanded

The total amount of a good or service that consumers are willing and able to purchase at a specific price.

Passenger Type

A classification of travelers based on various criteria such as age, purpose of travel, or fare paid, often used in the transportation and hospitality industries.