In Order to Help Their Clients, Cognitive Therapists Look for

question 551

Multiple Choice

In order to help their clients, cognitive therapists look for

• A)the absence of effective coping skills or the presence of self-defeating thoughts.
• B)the underlying causes of depression and the reinforcement that is maintaining them.
• C)conditioned avoidance and escape responding.
• D)unconscious conflicts and efforts to distort reality.

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Definitions:

Commoditization

The process by which goods or services become indistinguishable from competitors, leading to competition primarily on price instead of quality or features.

Recall

The ability to retrieve information or memories from one's mind. In marketing, it refers to a consumer's ability to remember a brand spontaneously.

Aided Recognition

A cognitive process in which an individual can recognize or recall information, objects, or concepts with the help of cues or prompts.

Top of Mind Awareness

A marketing term referring to a brand or product being the first one that comes to customers' minds when thinking of a particular industry or category.