Even Though the Term ____ Has Negative Connotations, It Is

question 48

Multiple Choice

Even though the term ____ has negative connotations, it is widely used to describe a marketing strategy that entices customers to pass on marketing messages to others. ​

• A)search engine marketing
• B)viral marketing
• C)affiliate program
• D)word-of-mouth referral
• E)Internet marketing

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Definitions:

FIFO Method

A stock rotation system where the oldest stock (first in) is used or sold first (first out).

Equivalent Units

A concept in cost accounting used to allocate costs to partially completed goods, computed by assessing the work done as a fraction of the completed goods.

First-In, First-Out Method

An inventory valuation method that assumes the first items placed in inventory are the first sold; useful in managing and valuing inventory.

Conversion Costs

The combined costs of direct labor and manufacturing overheads required to convert raw materials into finished goods.