Which of the Following Is NOT Consistent with Relationship Marketing

question 48

Multiple Choice

Which of the following is NOT consistent with relationship marketing?

• A) Focusing on attaining new customers,even at the expense of losing long-term ones
• B) Developing partnerships with suppliers
• C) Developing partnerships with customers
• D) Supporting other businesses where that support is beneficial to the company's goals

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Definitions:

Essential Resource

A necessary input or resource that is fundamental for the functioning and sustainability of an economy or ecosystem.

United States

A country located in North America, known for its large economy and diverse population, characterized by significant cultural and geographic variety.

General Motors

A global corporation based in Detroit, United States, that specializes in designing, producing, marketing, and selling vehicles and their components.

Natural Monopoly

A market condition where due to high infrastructure or setup costs, a single supplier is more efficient than multiple competing ones, often seen in utilities.