What Is a Supply Chain and Supply Chain Management (SCM)

question 33

Essay

What is a supply chain and supply chain management (SCM)? Why is it important to have good SCM?

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Definitions:

Overbooked Flights

Flights for which an airline has sold more tickets than there are seats available, often leading to passenger reaccommodation.

Vouchers

Certificates or coupons that can be exchanged for goods, services, or discounts, often used as promotional tools or incentives.

Service Recovery

This refers to the actions and strategies a company employs after a service failure to correct the problem and restore customer satisfaction.

Irate Customer

A customer who is extremely angry or frustrated with a service or product, often requiring special attention or strategies to resolve their issues.