Calculating a Customer's _____ Entails Estimating Their Future Purchases Based

question 32

Multiple Choice

Calculating a customer's _____ entails estimating their future purchases based on past purchases, adding in the value of referrals, and subtracting the cost of maintaining the relationship.

• A) loyalty rate
• B) lifetime value (LTV)
• C) retention rate
• D) acquisition cost
• E) benefit-to-cost ratio

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Definitions:

Pounds

A unit of weight commonly used in the United States and the British imperial system, equivalent to 0.453592 kilograms.

Consistent

In the context of systems of equations, a property indicating that the system has at least one solution.

Inconsistent

Describes a system of equations that has no solution because the equations represent parallel lines which never intersect.

Graph

A schematic that depicts a setup of ties or connections among multiple objects through distinctive indicators like dots, lines, and bars.