Examlex
Instructions: Identify the following terms:
Black Power
Digital Primacy
The prioritization of digital channels and strategies in marketing, emphasizing the importance of online presence and digital interaction with consumers.
Social Identity
A person's sense of who they are based on their group memberships, influencing how they perceive themselves and are perceived by others.
Digital Brand Name
The representation of a brand in the digital landscape, crucial for awareness and recognition in online environments.
Social Footprint
Social footprint refers to the mark or impact an individual or organization leaves on society through their actions in the online and social media spheres.
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