Examlex
Describe desktop publishing software.
Celebrity Endorsers
Famous individuals who promote products, services, or brands through their endorsement, leveraging their public image to influence consumers.
Brand Equity
The value a brand adds to a product or service, based on consumers' perceptions and experiences with the brand.
Corporate Social Responsibility
A business model where companies integrate social and environmental concerns in their operations and interactions with stakeholders, going beyond profit-making.
Legitimate Power
Authority that is recognized and accepted due to one's official or formal position within an organization.
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