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A professional accountant is auditing client A and providing consulting services to client B. Both clients are in the same industry. If the professional accountant uses specific information from client A's audit to prepare a business plan for client B, he will be violating the following fundamental principle.
Desensitization
A process in psychology used to reduce phobic or negative reactions to stimuli by gradually exposing the individual to the stimuli in a controlled manner.
Aversive Conditioning
A method of behavior modification that involves using unpleasant stimuli to discourage undesirable behaviors.
Negative Transference
A psychological phenomenon where an individual projects feelings of negativity or hostility from past relationships onto a new person, often a therapist.
Behavioral Contracting
A therapy technique involving a written agreement between a therapist and a client outlining behavior change expectations and rewards.
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