Examlex
All of the following statements are true EXCEPT:
Lifestyle
The interests, opinions, behaviors, and behavioral orientations of an individual, group, or culture.
Word-Of-Mouth Activity
Word-of-mouth activity refers to the process by which information, recommendations, or experiences are shared verbally from person to person.
Influencer Marketing
is a strategy where brands collaborate with individuals who have a large and engaged online following to promote products or services.
Prospective Buyers
Individuals or entities potentially interested in purchasing goods or services, often targeted by marketing and sales efforts.
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