Most Large Corporations Do Not Consider Which These Risks in a Broad

question 19

Multiple Choice

Most large corporations do not consider which these risks in a broad and comprehensive way?

• A) operational risks
• B) reputational risks
• C) credit risks
• D) market risks
• E) ethics risks

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Definitions:

Brand Identity

The visible elements of a brand, such as color, design, and logo, that identify and distinguish the brand in consumers' minds.

Brand Extension

The practice of using an existing brand name on a new product in a different category to leverage brand equity.

Brand Equity

The value and strength of a brand that determines its worth, based on consumer recognition, preferences, and loyalty.

Product Differentiation

The process of distinguishing a product or service from others in the market to make it more attractive to a particular target market.