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Which of the following should be considered when evaluating evidence for validity?
Marketing Metric
A measurement used to evaluate, compare, and track the effectiveness or performance of marketing activities, campaigns, or strategies.
Competencies
A blend of knowledge, skills, abilities, and behaviors that enable an individual or organization to be effective in a wide range of jobs and contexts.
Customer Service
The assistance and support provided by a company to those who buy or use its products or services.
Technologies
Tools, systems, or methods that apply scientific knowledge for practical purposes, especially in industry.
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