Expertise and Trustworthiness Are Two Factors That Affect the _____

question 195

Multiple Choice

Expertise and trustworthiness are two factors that affect the _____ of a source of a persuasive communication.

• A)credibility
• B)message
• C)likability
• D)honesty

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Definitions:

Follow-up

A process of making additional contact after an initial meeting or communication to ensure ongoing engagement or to further a goal.

Presentation

A visual or verbal project designed to communicate information, ideas, or data effectively to an audience.

Order Getter

A salesperson whose primary responsibilities are identifying potential customers and engaging those customers in discussions to attempt to make a sale.

Sales Presentation

A promotional talk or pitch aiming to persuade potential buyers to purchase a product or service, often incorporating demonstrations or slides.