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According to the Elaboration Likelihood Model of Attitude Change, When

question 61

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According to the elaboration likelihood model of attitude change, when persuasion depends on factors such as the attractiveness and credibility of the source or emotional responses by the receiver, it is referred to as the _____ route.


Definitions:

Reporting Results

The process of presenting data and findings from research or an investigation to interested audiences.

Operational Definition

A clear, precise description of a variable or condition in terms of the specific process or set of validation tests used to determine its presence and quantity.

Tiredness

The state of feeling a need to rest or sleep due to lack of energy or exhaustion.

Dependent Variable

The variable in a study that represents the result of the events and processes.

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