Geena Has Made It to the Final Round in a Game

question 218

Multiple Choice

Geena has made it to the final round in a game show. She must now choose between accepting the cash that she has earned to date and risking the cash on the chance to win a new car. As Geena tries to decide between the two available alternatives, she is facing a(n) _____ conflict.

• A)approach-avoidance
• B)avoidance-avoidance
• C)frustration-pressure
• D)approach-approach

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Definitions:

Perceptual Benefits

Perceptual Benefits refer to the subjective advantages a consumer perceives in a product or service, often based on brand image, aesthetics, or status.

Sustainability Benefits

Advantages related to environmental, economic, and social sustainability that contribute to long-term ecological balance, resource conservation, and equitable societies.

Brand Extension

The practice of using an existing brand name to launch a product in a different category, leveraging the brand's established recognition and image.

Product Line Extension

The process of adding new variations, such as sizes, colors, or features, to an existing product line to cater to different consumer preferences.