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Estavan received a questionnaire in the mail asking about his general buying habits. He was asked to identify the specific products that he typically buys and the amount of each product that he typically uses. If Estavan completes the questionnaire and returns it, he will have taken part in research that incorporates
Competitor
An entity that is in the same industry or market and vies for the same customers or resources.
Capital-Intensive
Describing industries or businesses that require a significant amount of capital investment to produce goods or services.
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