A Sales Proposal Is Likely to Be Considered as Effective

question 11

Multiple Choice

A sales proposal is likely to be considered as effective when it:

• A) requires interpretation by the customer due to usage of the seller's company jargon.
• B) has a logical flow that a customer can easily follow.
• C) is written in a flat and technical manner.
• D) uses the same template for all customers.
• E) appropriately assumes what is important to a buyer, without asking the buyer.

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Definitions:

Accounting Break-Even

The point at which total costs and total revenues are equal, resulting in no net loss or gain for a business, from an accounting perspective.

Scenario Analysis

A process of analyzing possible future events by considering alternative possible outcomes (scenarios).

Sensitivity Analysis

A technique used to determine how different values of an independent variable affect a specific dependent variable under a given set of assumptions.

Cash Flow Forecasts

Predictions about future cash inflows and outflows of a business over a specific period.