Examlex
Experts can be persuasive even if we do not trust them because we assume they know what they are talking about.
Opportunity Costs
The cost of foregoing the next best alternative when a decision is made to pursue a particular action.
Total Revenues
The total amount of money received by a company from its sales of goods or services, before any expenses are subtracted.
Entrepreneur's Talent
The unique set of skills, insights, and intuitions possessed by an entrepreneur that contributes to the successful establishment and growth of a business.
Implicit Costs
Indirect, non-monetary expenses involved in pursuing an activity or decision, often reflected as the opportunity cost of using resources.
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