A Major Difference Between Cognitive Dissonance Theory and Self-Perception Theory

question 30

Multiple Choice

A major difference between cognitive dissonance theory and self-perception theory involves the extent to which ____ is necessary to lead to self-persuasion and attitude change.

• A) normative social influence
• B) physiological arousal
• C) self-affirmation
• D) an implicit attitude

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Definitions:

Straight-Line Depreciation

A method of allocating the cost of a tangible asset over its useful life uniformly.

After-Tax Discount

The reduction or deduction from the gross amount on which tax has already been calculated and deducted.

Working Capital

The gap between a firm's current assets and its current liabilities, signifying the available liquidity for operating its business activities.

Incremental Sales

The additional revenue generated from an increase in sales activities or volume above a baseline level.