The Technique of Getting a Commitment from a Potential Customer

question 19

Multiple Choice

The technique of getting a commitment from a potential customer and then changing the terms of the agreement is best described as

• A) reciprocal concession.
• B) cognitive dissonance.
• C) the foot-in-the-door technique.
• D) lowballing.

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Definitions:

Management

Management involves planning, organizing, directing, and controlling resources effectively to achieve organizational goals.

Measurement Principle

In accounting, this principle refers to the basis under which business transactions and elements of the financial statements are quantified in monetary terms.

Subjective Opinion

An individual's personal and biased view, influenced by feelings, tastes, or opinions.

Going-concern Assumption

An accounting principle that assumes a company will continue to operate for the foreseeable future, not liquidate or reduce its operations significantly.