The Amount of Time It Takes to Respond to a Stimulus

question 30

Multiple Choice

The amount of time it takes to respond to a stimulus increases with age mainly because of ______.

• A) an increase in the production of keratinocytes.
• B) changes in the nervous system.
• C) changes in dietary habits.
• D) an increase in blood flow.

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Definitions:

Knowledge Bias

A cognitive bias that occurs when an individual's knowledge or expertise in one area leads to overconfidence or errors in judgment in another area.

Marketing Communications

The use of various channels and tools in promoting and selling products or services, including advertising, sales promotion, public relations, and direct marketing.

Source Effects

The impact that the source of a message has on the credibility, persuasiveness, or effectiveness of the communication.

Special Message Conditions

These are specific circumstances or contexts in which the communication or marketing message's effectiveness may be enhanced or diminished.