The Wisconsin State Legislature Enacts a Statute That Prohibits the Advertising

question 42

Essay

The Wisconsin state legislature enacts a statute that prohibits the advertising of video games "because the games might be harmful to minors." Despite this new statute, the president of x-Games, Inc., orders x-Game marketers to place ads in various media. When an x-Game ad appears on YUTV, a local television station, x-Games and YUTV are charged with violating the statute. What is the defendants' best defense against a conviction?

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Definitions:

Seller

An individual or entity that offers goods or services for sale to consumers or other businesses.

Consumer Feedback

Opinions or responses from customers about a company's products or services, used to improve quality and customer satisfaction.

Wasted Coverage

The portion of advertising or marketing efforts that reach an audience outside the target market, leading to inefficiency and unnecessary expense.

Inconsistency

The state of being inconstant or not remaining the same throughout, which can lead to unpredictability or lack of reliability.