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Yun writes an instrument that states it is "payable to Zho Ltd." In fact, "Zho Ltd." does not exist. The instrument is
Cost Per Thousand
A metric used in marketing to denote the price of 1,000 advertisement impressions on one webpage.
Ad Loads
The amount of advertising content displayed or broadcasted in a given medium, such as TV, online platforms, or print media.
Visitor
An individual who comes to a place for a short time for various purposes, including tourism, business, or leisure.
Cost-Per-Action
A pricing model in online advertising where the advertiser pays for each specified action (like a sale or click) linked to the advertisement.
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