Lara Owns and Operates Market Place, a Venue for Growers

question 26

Multiple Choice

Lara owns and operates Market Place, a venue for growers, crafters, and others to sell their goods, without creating a separate business organization. She receives all the profits from the vendors' fees and concession sales. This is most likely

• A)a partnership.
• B)a franchise.
• C)a sole proprietorship.
• D)none of the choices.

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Definitions:

Intangible Assets

Non-physical assets possessing value, such as intellectual property, brand reputation, and trademarks.

Marketing Plan

A comprehensive document outlining a company's marketing efforts, including strategies, target markets, and specific actions to reach marketing objectives.

Top Management

The highest level of management within an organization, responsible for setting strategies, goals, policies, and making major corporate decisions.

Marketing Plan Outline

A structured framework that summarizes the marketing strategies, objectives, and programs planned for a product or service.