The Direct Strategy Would Be Most Appropriate When

question 65

Multiple Choice

The direct strategy would be most appropriate when

• A)delivering bad news.
• B)presenting ideas requiring persuasion.
• C)expecting the audience to be pleased, mildly interested, or neutral.
• D)revealing sensitive news.

---

Definitions:

Consumer Electronics

Electrical devices intended for everyday use by individuals, such as smartphones, televisions, and laptops.

Cross-channel Shopping

The behavior of consumers who research products, compare prices, and make purchases across multiple retail channels, including online and offline.

Auction Site

A website where goods or services are sold to the highest bidder through a competitive bidding process.

Showrooming

The practice where shoppers visit a store to examine a product before purchasing it online at a lower price.