When You Use the AIDA Persuasive Approach, Your First Task

question 27

Multiple Choice

When you use the AIDA persuasive approach, your first task is to gain the reader's attention (A) . Which of the following represents your second step, or "I" tasks, of AIDA?

• A)Describe the benefits a product or service offers and make rational or emotional appeals.
• B)Include details of your company's reliability and reputation.
• C)Grow more excited about your product and yourself as a salesperson.
• D)Identify a proverb or famous quotation.

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Definitions:

Root Apical Meristem

The region at the tips of roots in plants where cells are continuously dividing, allowing roots to grow and extend into the soil.

Pfr

A form of the phytochrome, a photoreceptor protein in plants, that is active in red and far-red light for regulating plant growth.

Far-Red Light

Far-red light refers to the deep red light near infrared, with wavelengths between 700nm and 800nm, important in plant photomorphogenesis.

Ethylene

A hydrocarbon gas (C2H4) that acts as a plant hormone, regulating a wide range of processes including fruit ripening and leaf senescence.