Instructions: Explain/Define the Following Terms

question 32

Short Answer

Instructions: Explain/Define the following terms.
caravel

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Definitions:

Brand-Focused Interactions

Engagements and communications that emphasize and reinforce the identity, values, and messaging of a brand in the minds of consumers.

Social Network

An online platform that facilitates the building of social relations among people who share interests, activities, backgrounds, or real-life connections.

Customer Engagement

The degree and depth of brand-focused interactions a customer chooses to perform online with his or her social network.

Marketing And Promoting

Marketing and Promoting involve strategies and tactics used to identify, create, and maintain satisfying relationships with customers that result in value for both the customer and the marketer.