According to the Theory of the Mandate of Heaven

question 59

Multiple Choice

According to the theory of the Mandate of Heaven,

• A) the emperor was a link between the living and the ancestors.
• B) the emperor needed to perform rituals in order to maintain the harmony of Heaven and earth.
• C) natural disasters could be punishment for ethical failures in government.
• D) if a ruler is overthrown, it is because he has lost divine favor.
• E) All of these.

Comprehend the steps of the consumer behavior process.

Acknowledge the role of marketing as an education tool.

Distinguish between interpersonal and personal determinants of consumer behavior.

Identify the elements of the marketing mix and its relevance in product offerings.

---

Definitions:

Investment Required

The total amount of capital needed to start or expand a business or project, encompassing all necessary expenses.

Annual Cash Inflows

The total amount of money received by a business within one fiscal year from its operations, investments, and financing activities.

Salvage Value

The estimated residual value of an asset at the end of its useful life, considered for depreciation calculations.

Working Capital Investment

Funds used by a company to finance its day-to-day operations, including investments in inventory and accounts receivable.