Examlex
In the attempt to resist the territorial ambitions of the northern Jurchen,the Song turned to the Mongols for support.
Meganational Strategy
A business approach that emphasizes global-scale operations and market presence.
Differentiation Strategy
A marketing strategy in which a company develops a unique product or service to stand out from competitors.
Cost-Leadership
A competitive strategy that aims to achieve the lowest cost of operation within the industry, often leading to lower prices for consumers.
Global Branding
The process of designing, creating, and maintaining a consistent brand image and identity across different countries and cultures.
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