According to McClelland, the _____ Is a Manifest Need That

question 72

Multiple Choice

According to McClelland, the _____ is a manifest need that concerns the desire to influence others, change people or events, and make a difference in life.

• A)need for achievement
• B)need for affiliation
• C)need for power
• D)need for safety

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Definitions:

Low Switching Costs

Low switching costs refer to the minimal barriers or expenses that consumers face when changing from one product, service, or provider to another, leading to higher competition among companies.

Substitute Products

Goods or services that can serve as replacements for each other, meeting the same needs or desires of the consumers, thereby providing a choice.

Potential Substitutes

Products or services that serve as alternatives to an organization's offerings, which consumers might consider if available or for better value.

Average Profitability

The mean financial gain or return from an investment or business operation after subtracting all expenses.