Instructions: Identify the Following

question 4

Short Answer

Instructions: Identify the following. Be as specific as possible, and include names, dates, and relevant facts as appropriate. Be sure to explain the significance of the person or term.
Erie Canal

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Definitions:

Conversion

Conversion is the process by which an interested party or lead takes a desired action, such as making a purchase or signing up for a service, often considered a key metric in marketing effectiveness.

Social Commerce

A subset of e-commerce involving social media and user contributions to assist in online buying and selling of products and services.

Social Interactions

The process by which individuals act and react in relation to others within the social structure.

Social Skippers

Individuals who actively avoid social media advertisements or content by using ad blockers or skipping ads.