Examlex
Instructions: Identify the following term(s).
the Silk Road
Marketplace Needs
The demands or requirements of consumers in a specific market, which businesses aim to satisfy through their products or services.
Strategic Planning
A systematic process of envisioning a desired future, and translating this vision into broadly defined goals or objectives and a sequence of steps to achieve them.
Vision
A forward-looking statement or concept that outlines what an organization or individual aspires to achieve in the future.
SWOT Analysis
SWOT is an acronym for strengths, weaknesses, opportunities, and threats. By systematically evaluating all four of these factors, a firm can then develop the best strategies for gaining a competitive advantage.
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