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Instructions: Identify the terms and briefly state their historical significance..
Bactria
Sales Data
Information collected about the sales of products or services that can be analyzed to make business decisions.
Advertising Data
Information and metrics collected specifically related to advertising campaigns, including reach, impressions, clicks, conversions, etc.
Least Squares Estimate
A statistical technique that determines the line of best fit for a model by minimizing the sum of the squares of the vertical deviations from each data point to the line.
Dependent Variable
The variable in an experiment or study that is expected to change in response to changes in the independent variable.
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