Instructions: Identify the Terms and Briefly State Their Historical Significance

question 72

Short Answer

Instructions: Identify the terms and briefly state their historical significance.
ulama

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Definitions:

Transaction Selling

Transaction Selling focuses on immediate sales without necessarily building long-term customer relationships, prioritizing quick deals and exchanges.

Partnering/Consultative Selling

A sales approach that focuses on building long-term relationships by providing value and advice, rather than just selling products.

Cognitive Dissonance

A psychological phenomenon where an individual experiences mental discomfort or stress from holding two or more conflicting beliefs, values, or attitudes.

Customer Retention

The practice of engaging existing customers to continue buying products or services from a business.