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A large school district introduces a new reading program into one-half of its first-grade classrooms. Three years later, the reading scores of the 10,000 children in the new program average 3 points higher on a 100-point test than the scores of the 10,000 children who did not get the program. Although 3 points is statistically significant, the problem with saying that the program was a great success is that ____.
Customer Satisfaction
The measure of how products and services supplied by a company meet or surpass customer expectation.
Satisfaction Guarantee
A promise or assurance given by a company that a customer will be pleased with a product or service, or a refund or replacement will be offered.
Strategic Point
A critical factor or position within a strategic plan that can significantly influence the success or failure of said plan.
Nonmonetary Costs
Costs associated with a purchase that are not financial, such as time spent, effort, and emotional stress.
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