Examlex
What is the role of a code of ethics? Does a code of ethics assure the ethical treatment of clients? Why? Why not?
Philanthropic Marketing
Marketing efforts that involve charitable activities or donations to support social causes.
Societal Marketing
An approach to marketing that seeks to balance company profits, customer satisfaction, and societal well-being by focusing on socially responsible and ethical practices.
Cause Marketing
A type of marketing in which a company and a nonprofit organization work together to promote and raise funds for a particular cause or social issue.
MasterCard International
A multinational financial services corporation known for processing payments between the banks of merchants and the card-issuing banks of purchasers.
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