The Dyadic Adjustment Scale (DAS)is a ___-Item Self-Report Assessment of Dyadic

question 27

Multiple Choice

The Dyadic Adjustment Scale (DAS) is a ___-item self-report assessment of dyadic satisfaction,cohesion,consensus,and affectional expression.

• A)10
• B)32
• C)2
• D)50

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Definitions:

Advertising And Promotion Campaign

A coordinated series of marketing efforts, using various media and techniques, aimed at promoting a product, service, or brand to a target audience.

Geert Hofstede

A Dutch social psychologist known for his research on cross-cultural groups and organizations, particularly for developing cultural dimensions theory.

Cultural Dimensions

Theoretical frameworks that describe the effects of a society's culture on the values of its members, and how these values relate to behavior, using a structure derived from factor analysis.

Global Marketers

Businesses or individuals that develop and apply marketing strategies on a worldwide scale, adjusting for cultural and regional differences.