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An Internet Strategy Enabled Nestlé USA to Change Its Way

question 56

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An Internet strategy enabled Nestlé USA to change its way of doing business and allowed the company to change its staid, risk-averse culture; from buying raw materials to processing purchase orders to marketing the roughly 2,000 products that make up its nearly 200 brands. Employees worked to "Make e-business the way we do business." Nestlé USA used_________ change to reinvent the company.


Definitions:

Capital Account Balances

The net result of public and private international investments flowing in and out of a country, including financial and capital assets.

Partnership Liquidation

The process of winding up a partnership's operations, distributing its assets to creditors and shareholders, and terminating its existence.

Legal Action

A formal proceeding in a court of law where a party seeks a legal remedy, such as the enforcement of rights, redress of grievances, or settlement of disputes.

Unpaid Debts

Liabilities or amounts owed that have not yet been paid or settled.

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