Marketers Often Appeal to Consumers' Needs as Defined by Maslow's

question 77

Multiple Choice

Marketers often appeal to consumers' needs as defined by Maslow's hierarchy. A lock manufacturer, shows how much protection its locks provide and a cleaning company developed several types of wipes to eliminate concerns about infectious germs. Both marketers are appealing to which need as defined by Maslow?

• A)achievement
• B)belongingness
• C)safety
• D)physiological needs
• E)non-achievment

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Definitions:

Intravenous Catheter

A tube inserted into a vein to provide venous access for the administration of fluids, medications, and nutrients.

Peripheral Intravenous Catheter

A device inserted into a peripheral vein, usually in the hand or arm, to administer medications or fluids.

Continuously Running IV

An intravenous line that delivers fluids, medication, or nutrition without interruption.

Over-The-Needle Catheter (ONC)

A medical device used to access veins for the delivery of medications or fluids, consists of a needle with a catheter sheathed over it.