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What would convince you to be a vegan? In your argument, incorporate the difference between veganism and vegetarianism. Be sure to refer to specific moral criteria (e.g., consequentialist theories, non-consequentialist theories, care ethics, etc.).
Customer Journey Map
A visual representation that outlines the steps a customer goes through when interacting with a company, from initial awareness to post-purchase.
TAM
Total Addressable Market, which refers to the overall revenue opportunity available for a product or service.
SAM
Usually refers to Serviceable Available Market, which is the portion of the market that can be captured or served by a company.
SOM
Abbreviation typically for "Share Of Market," referring to the percentage of a market controlled by a particular company, product, or brand.
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