El Niño Affects the Andean Regions by

question 33

Multiple Choice

El Niño affects the Andean regions by

• A) causing drought.
• B) causing flooding.
• C) causing the seasonal rains to come at the wrong time.
• D) causing wind storms.

---

Definitions:

Brand Equity

The value and strength of a brand that determines its worth, derived from consumer perceptions, recognition, and loyalty to the brand.

Global Branding

Global branding refers to the process by which a company markets and sells its brand under the same name with a consistent strategy in multiple countries around the world.

Translating Promotional Materials

Translating promotional materials involves converting the content of marketing documents, advertisements, and other promotional items into different languages to reach a broader audience and cater to various markets.

Local Culture

The set of shared attitudes, values, goals, and practices that characterizes an institution, organization, or group specific to a particular area or community.