The Overwhelming Consensus Among Climate Scientists Is That Global Warming

question 58

Multiple Choice

The overwhelming consensus among climate scientists is that global warming is occurring and

• A)it is a cyclical phenomenon.
• B)human activities are the cause.
• C)glaciation will correct it.
• D)it is sensationalized by the media.
• E)we should not worry.

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Definitions:

Psychographic Segmentation

A market segmentation strategy that divides consumers based on their lifestyle, interests, attitudes, values, and beliefs.

VALS

A psychographic method used to categorize consumers into groups based on variables such as motivations and resources, aiding in understanding consumer behavior.

Geodemographic Segmentation

involves dividing a market into segments based on the geographical location and demographic characteristics of the consumers.

Psychographics

The study and classification of people based on their attitudes, aspirations, and other psychological criteria, primarily used in marketing.