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Headings provide
Product Class
A broad category of products that serve a similar function and are perceived by consumers as interrelated or substitutable.
NAICS Designation
A system for classifying North American business establishments for the purpose of gathering, analyzing, and publishing statistical data related to the U.S. economy.
Consumer Product
Goods or services that are purchased by individuals for personal or household use, rather than for industrial or commercial purposes.
Listerine Total Care
A brand of mouthwash that claims to offer multiple benefits, including cavity protection, restoration of minerals to enamel, and freshening breath, among others.
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