In Consumer Psychology, the Term Shrinkage Refers to ____

question 5

Multiple Choice

In consumer psychology, the term shrinkage refers to ____.

• A) the tendency for consumers to devalue products once they own them
• B) the tendency for consumers to overanalyze, and over-justify, their purchases
• C) the tendency for consumers to devalue products that they consider but don't end up buying
• D) a company's loss of money or inventory as a result of shoplifting or employee theft

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Definitions:

Cultural Barrier

Obstacles in communication and interaction that arise from differences in culture, language, and societal norms among individuals or groups.

Import Quota

A government-imposed limit on the amount or value of goods that can be imported into a country.

International Bartering

The exchange of goods or services between parties from different countries without using money.

Countertrade

A form of international trade in which goods or services are exchanged for other goods or services, rather than for cash.